Tidebird blog

Notes for cleaner, better-selling stores

Practical guides on gift offers, product pages, subscriptions and restocks, from the team that builds Tidebird.

Holiday calendar

Holiday gift with purchase: Christmas to Lunar New Year

Plan holiday gift with purchase offers on Shopify for Christmas, New Year and Lunar New Year: a calendar, gift stock, schedules and seasonal looks.

Black Friday plan

A Black Friday free gift offer for Shopify: plan and launch

Plan a Black Friday free gift offer on Shopify: pick and stock the gift, set the spend, schedule start and end, switch the look, and test before the week.

Gift + shipping

Free gift and free shipping progress bar in one widget

Run a free gift and a free shipping offer together on Shopify: which threshold goes first, how to word progress, and how to keep it to one widget.

Pick your gift

How to let shoppers choose their free gift on Shopify

Let shoppers pick their free gift on Shopify: when a choice helps, how many gifts to offer, which one is the default, and list, cards or carousel layouts.

Set the spend

How to pick the minimum spend for a free gift

Set the minimum spend for a free gift from your own orders: where to find the numbers, where to put the first step, and how to check it after two weeks.

Checkout fix

Why a free gift gets charged at checkout, and how to stop it

A free gift showing full price at checkout? Seven common causes on Shopify, from discount clashes to carts below the minimum, and how to fix each one.

No $0 copies

Free gifts without $0 product copies: stock and reports

Some free gift setups copy your gift as a $0 product. Here is what that does to stock, reports and search, and how a real product made free compares.

A gift offer without the clutter

See Tidebird Gift Lift